At Kadence Americas, Sherpa will work with the data and project teams to strengthen systems and workflows supporting the company’s research work. Ellie Tehrani, chief executive ...

Simply keeping up with change will not be enough for agencies to thrive in future. Paul Griffiths reflects on discussions at ...

Accenture has invested an unspecified amount in agentic decision intelligence business Aera Technology through its Accenture ...

Trust is the biggest barrier to AI adoption across the market research industry, according to a white paper from AI analysis ...

Consumer confidence has slightly improved in May to rise two points to a score of -23 following weeks of economic pessimism ...

Harlow Consulting was founded in 2019 by co-directors Jennifer Brennan and Clare Vokes, and works with organisations ...

Research business Ronin International has appointed Tavis Urquhart as sales director for APAC, as it seeks to grow its ...

Consumer confidence experienced a marginal upward shift in May due to signs that the war in the Middle East was potentially ...

UK – Behavioural insights consultancy Behave is expanding beyond its UK roots with the launch of an office in Germany. The new Munich-based venture will be led by Karin Immenroth and Minh Nguyen, ...

Trade body the Advertising Association, alongside its education programme Media Smart, have unveiled a new virtual work experience initiative aimed at attracting more diverse entry-level talent to the ...

AI consumer insights business I-Genie.ai has released a marketing analytics tool to help brands examine online engagement.

Market research agency DVJ Insights has appointed Nicola Ball as consultant in the UK to support its shopper and innovation ...