The proposed standard will present an interoperable framework designed to work across existing systems to reduce measurement ...

During its TikTok World event Wednesday, the company announced updates designed to enhance campaign visibility, in-app shopping, creator collaborations, mini games and original series, AI-powered ad ...

Broadcasters must “liberate their talent” and allow journalists to act like independent creators if they want to rebuild trust and remain relevant, Deborah Turness, the former CEO of BBC News, said in ...

Pattison Media, which runs 50 radio stations in Canada, has launched a platform that will allow advertisers to buy radio inventory programmatically, Inside Radio reports. Radio has been late to ...

Matt Stockman is stepping down as chief programming officer of Pillar Media after six years, effective Aug. 31, according to Radio & Television Business Report. Stockman, who guided programming at ...

A charity called Kars4Kids has been banned from running its broadcast ads, which include an “earworm” jingle, in the state, SF Gate reports. The ruling by an Orange County judge came after a resident ...

Red Owl Boxing, an independent sports platform, has formed a partnership with Yoruba Media Labs to drive cross-platform storytelling, Fight News reports. The firms will develop premium spots and ...

Meta is expected to earn $240 billion from advertising this year, growing over 22.3% year-over-year and outpacing global ...

Maryland’s new law requiring that state agencies spend at least 50% of their advertising budgets on local media is protectionist and pro-incumbent, critic J.H. Snyder argues in an opinion piece in ...

Broadcaster Gray Media has named two senior executives to new roles as it expands its local news operations and accelerate its digital transformation, The Desk reports. James Finch was promoted to ...

YouTube is bidding for ad dollars that would have gone to social, television and other channels, The Wall Street Journal reports. Speaking at the streaming giant’s upfront sales event on Wednesday, ...

Amazon has added Alexa to search results across its marketplace. A chat window now appears with information and recommended ...