BestMediaInfo.com tracks last week’s major leadership appointments, promotions, and exits impacting the world of advertising, marketing, and media ...

The report said microdramas can help OTT distributors draw younger audiences into their platforms, but ad-supported models ...

New Delhi: JioHotstar has announced the digital premiere of Dhurandhar The Revenge on June 4, 2026, with a pre-show event scheduled ahead of the film’s streaming debut. According to the platform, the ...

New Delhi: Connected TV (CTV) is attracting growing advertiser interest, but increased spending is being held back by limited transparency and lack of clearer content-level visibility, according to a ...

New Delhi: When you switch on an IPL match this season, it is hard to miss them. Not just the colas, appliances, fintechs, or smartphones that traditionally dominate the broadcast, but brands selling ...

New Delhi: Goafest 2026 is set to see a deeper presence of brand marketers, with senior marketing leaders calling the festival a platform for learning, peer exchange and fresh thinking at a time when ...

Tribunal restrains RSMM General Trading from pursuing Dubai proceedings and upholds validity of Honasa’s distributor ...

New Delhi: Microdrama-first platforms are likely to drive the most experimentation in India’s emerging microdrama market, but they may also face the highest churn as global entrants, venture-backed ...

The company said the capital will be used to expand into new markets, strengthen technology infrastructure, deepen first and ...

Created by Ogilvy India, the campaign blends emotion and legacy with Colgate’s oral care promise. It positions the brand as a ...