Out-of-home (OOH) ad tech provider Broadsign announced the hire of Manuel Ameneiros as head of Latin America (LATAM) media sales and service. Expanding Broadsign’s regional presence, the newly formed ...

PatientPoint is betting that the future of point of care marketing isn’t just captive, it’s also programmable. The Cincinnati-based POC network this week formally rolled out PatientPoint Health ...

Get caught up on people movers, partnerships, and new venues. When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Advanced Systems Group has ...

In over 50 years of selling its wares, Pittsburgh cookware brand All-Clad has never run advertising against live sports coverage. But next week, it’s diving into the deep end with a campaign set to ...

Programmatic audio is moving from the test budget to the main budget, and radio sellers need to pay attention to where those dollars are coming from, because marketers are funding that growth by ...

LAS VEGAS — The DirecTV Advertising arm of direct broadcast satellite provider DirecTV used a venue presented by a comrade-in-arms in the fight against broadcast media on Capitol Hill to share that it ...

NEW YORK and LAS VEGAS, Jan. 7, 2026 /PRNewswire/ -- DIRECTV Advertising today announced at CES that it will be bringing more premium CTV video options to the digital out-of-home (DOOH) marketplace ...

DirecTV Advertising has announced at CES that it will be bringing more premium CTV video options to the digital out-of-home (DOOH) marketplace with the programmatic enablement of inventory from ...

DIRECTV Advertising is expanding its presence in the digital out-of-home marketplace with the programmatic enablement of inventory from DIRECTV Remote, bringing premium connected TV video into more ...

New forecasts point to accelerating programmatic automation and advertiser access across audio in 2025 and beyond, as the $36 billion US programmatic market expands and major tech platforms position ...

Broadsign’s acquisition of Place Exchange last week is a defining moment for programmatic out-of-home (OOH). But it is not the endgame; it is merely the setup. The OOH stack is being rebuilt from the ...