David Binder talks about the vodka maker’s controversial AI-generated Super Bowl debut and its future plans under Sazerac.

The Svedka Fembot is back with a decidedly low-tech device. This week the vodka brand launched the Svedphone: a chrome-blue flip phone that has been designed to “do less,” enabling the user to “do ...

Sazerac, which also owns Fireball and Southern Comfort, is using the Super Bowl to promote its Svedka vodka brand. Svedka has used a robot character named Fembot in past marketing, and the robot ...

The ad in question is 30 seconds long. Set to a remix of Rick James’ “Super Freak,” it features Svedka’s Fembot character, which repeatedly appeared in the brand’s early 2000s advertisements, dancing ...

Get ready for the AI Slop-er Bowl! After nearly 13 years, the Svedka Fembot — a busty breast-plated robobabe who’s a favorite among nostaglic and, uhh … thirsty fans — has returned to the Super Bowl ...

The Svedka spot features LLM robots and synthetic people. Get ready for the Slopper Bowl? By Steven Zeitchik Senior Editor, Technology and Politics The 30-second commercial features Fembot and her new ...

SVEDKA Vodka’s iconic robot, the Fembot, has just learned how to dance, and she’s going to debut her new, hot moves in a Super Bowl ad. After bringing back its iconic robot this past fall after a ...

Kim Kardashian uploaded a new photo and video to Instagram over the weekend. It featured her wearing what are presumably soon-to-be released Skims items. Kardashian paired her matching robe and ...

A new taste is coming to Super Bowl viewers who have long been accustomed to watching ads for soda, candy, pizza, chips and beer. Svedka vodka will run a 30-second ad just after halftime during NBC’s ...

Svedka vodka will use artificial intelligence to feature its old “Fembot” mascot in the brand’s first Super Bowl commercial. Privately owned spirits company Sazerac, which acquired Svedka from ...