Do you know how embarrassing it is to carry a giant seventh-place trophy through the airport?” The Brutus team didn't want ...

College football mascots are part of what makes the sport feel different from every other level of football. And in the Big ...

In an exclusive to USA TODAY, New York Liberty executives talk about the success of mascot Ellie the Elephant and her latest performance.

Being Brutus takes its toll on the athletes in the suit, but the role of mascot never truly leaves them, even after ...

Issued by Energage, a company that helps organizations turn employee feedback into business intelligence, the award has an 18 ...

Dyed deep in its fabric are the people and towns of our great state. From Broken Hill to Bronte, from the snowfields up t ...

Picture this. Your side has just played out of their skin to cause an almighty upset, with a goal after the siren, sealing the deal.

Here's what the OKC Thunder said during exit interviews after its 2025-26 NBA season.

While college sports content is getting more professional, mascot-reveal videos tend to come together quickly and in ...

Some of the world's biggest and most powerful brands are attempting to be more cute and cuddly. Tech giants Microsoft and Apple are among a wave of businesses who have recently introduced new cartoon ...

The dusting of snow was starting to thicken on Michigan Stadium's turf when Jeff Moody had an idea, one that would become more iconic than the game itself. The Buckeyes were up 24-9 against the ...