USA Today

Coors Light launching new beer ahead of World Cup. See new drink

Ahead of this summer's World Cup, Coors Light is tapping into the growing market of non-alcoholic beers. On April 29, Coors Light announced the launch of Coors 0.0%, the brand's first non-alcoholic ...
Yahoo

Coors Light launching new beer ahead of World Cup. See new drink

Add Yahoo as a preferred source to see more of our stories on Google. Ahead of this summer's World Cup, Coors Light is tapping into the growing market of non-alcoholic beers. On April 29, Coors Light ...
Hosted on MSN

Coors Light debuts “The Coooors Call” campaign featuring Andrés Cantor, and releases Coors 0.0% the brand’s first-ever zero ABV beer

I brought you a peek back in Feb 2026, and now this from Coors: CHICAGO, April 29, 2026 — This summer, one letter will define the season. You’ll hear it shaking in stadiums, living rooms and bars from ...
AOL

Coors Is Going Alcohol-Free — Meet Its First 0.0% Beer

Coors continues its foray into nonalcoholic beer with the launch of Coors 0.0%, arriving in Northeast markets this May, with a nationwide rollout slated for 2027. The brand previously released Coors ...
Marketing Dive

Coors Light elongates name to celebrate World Cup goals

Coors Light announced a new campaign, “The Coooors Call,” timed to the World Cup, per details shared with Marketing Dive. The effort connects the vowels in Coors to the elongated “goal” call ...
Food & Wine

Coors Is Going Alcohol-Free — Meet Its First 0.0% Beer

The zero-ABV brew will debut in Northeast markets this May, with a nationwide rollout planned for 2027. Coors is launching its first nonalcoholic beer, Coors 0.0%, starting in Northeast markets in May ...
Seeking Alpha

Molson Coors looks outside of beer for stronger growth

Molson Coors Beverage Company (TAP) closed on its acquisition of Atomic Brands in a development that brings Monaco Cocktails into the company's U.S. Beyond Beer portfolio. The acquisition was noted to ...
FOX31 Denver

New food options at Coors Field ahead of Rockies home opener

DENVER (KDVR) — A number of new and returning food options will be available for Colorado Rockies fans who attend games at Coors Field this season. With the team’s home opener against the Philadelphia ...
Fort Collins Coloradoan

Check out the new food and drink options at Coors Field for 2026

When the Colorado Rockies take the field for their home opener on April 3, they’ll be serving up an assortment of new food and drink options in Coors Field for the 2026 season. The stadium’s ...
The Business Journals

Molson Coors expands 'beyond beer' roster with cocktail brand

To continue reading this content, please enable JavaScript in your browser settings and refresh this page. Preview this article 1 min Molson Coors said it has ...
Business Wire

Molson Coors Completes Acquisition of Atomic Brands, Maker of Monaco Cocktails

CHICAGO--(BUSINESS WIRE)--Molson Coors Beverage Company ("Molson Coors" or “the Company”) (NYSE: TAP, TAP.A) has completed the acquisition of Atomic Brands Inc., maker of Monaco Cocktails (“Monaco”), ...
Business Wire

Molson Coors Welcomes Monaco Cocktails to its U.S. Beyond Beer Portfolio

CHICAGO--(BUSINESS WIRE)--Molson Coors Beverage Company ("Molson Coors" or “the Company”) (NYSE: TAP, TAP.A), the brewer behind leading brands like Coors, Miller, Blue Moon, Peroni U.S., Fever-Tree ...