If you think you know the cereal aisle inside out, think again. There's much more to the history and inner workings of our go ...

Maple the Moose, Zayu the Jaguar and Clutch the Bald Eagle will represent host countries Canada, Mexico and USA respectively. Maple™ the Moose (Canada), Zayu™ the Jaguar (Mexico) and Clutch™ the Bald ...

The American cereal industry has launched and killed approximately 200 distinct brands since 1980.

If you’ve missed rooting around in a cereal box for a toy, you’re in luck. WK Kellogg Co. said Thursday it’s including toys with some of its breakfast cereals for the first time in more than a decade.

The time-honored tradition of scouring a new cereal box in search of a prize is coming back to the breakfast table. WK Kellogg Co. is partnering with Disney ahead of the release of Toy Story 5 this ...

Forbes contributors publish independent expert analyses and insights. Josh Weiss is a writer covering the nexus of pop culture and Judaism. With Pixar’s Toy Story 5 fast approaching its theatrical ...

Copyright 2026 The Associated Press. All Rights Reserved. Copyright 2026 The Associated Press. All Rights Reserved. This is a display of Kellogg’s Froot Loops in a ...

Toys in cereal boxes are making a comeback. To celebrate the June 19 release of "Toy Story 5," Kellogg's is releasing a limited number of cereal boxes with toys, spoons and trading cards inspired by ...

It's hard to believe that after debuting in 2018 and taking the world by storm with his orange-furred, googly-eyed brand of mascottery, Philadelphia Flyers mascot Gritty has not had a home playoff ...

Lauren Bridges is sick of being a millionaire. Too bad she lives in Lenox. The high school in this well-off nook of the Berkshires has for a century shunned the Wildcats, Falcons, Bulldogs and other ...

see more of our stories on Google. Add Axios on Google The line-up is set: Steely McBeam, Swoop the eagle, Roc the Panther, and Nittany Lion. Photos by: Perry Knotts/Getty Images, Terence Lewis/Icon ...