After surviving the 1950s, AMC goes upmarket, but struggles to capture young baby boomers who want faster, sportier “muscle ...
American Motors Corporation was an absolute mess by the mid-1980s, and its financial problems in the U.S. market were compounded by infighting at its European corporate parent, Renault, where ...
Among Detroit’s late muscle cars, the 1970 AMC Rebel Machine never tried to blend in. It arrived with billboard graphics, a towering hood scoop, and a big-block V8 that put American Motors directly ...
Erik Sherman is an automotive journalist and motorcycle enthusiast. Although he has served and worked all over the world in different capacities, his passions belong to all things automotive. His love ...