Retail chain Miniso has partnered with Japanese company Sanrio to launch an IP-themed pop-up in Canada, built around the ...

Sarah Thompson explores how AI-driven media saturation could reshape the relationship between brands, consumers and attention ...

As World Cup excitement builds across Canada, the brand is increasing investment in video and DOOH advertising.

Creative and media agency Mekanism has merged with Canadian agencies Jungle Media and Camp Jefferson to create Mekanism Canada. Mekanism operates out of Los Angeles, San Francisco, Seattle and New ...

Canadians are getting a secure, privacy-safe social media platform to call their own. Gander is being built in Canada and will be hosted on Canadian servers with no foreign ownership. It’s promising ...

Canadians spent 25% of their waking hours online last year, which tallied up to 41 billion hours (plus another seven billion hours spent with connected TV), according to Comscore’s 2024 Year in Review ...

SJC Media plans to add two more brand extensions to its Chatelaine portfolio next year. The Kitchen Awards and The Wine & Spirit Awards will expand the publication’s footprint in home, dining and ...

Bell Media has confirmed to Media in Canada that approximately 60 positions were impacted by layoffs last week, part of the company’s ongoing restructuring and strategic shift toward digital media.

The deal adds LiveRamp's data collaboration and clean room capabilities to Publicis' AI and identity stack as the company ...

The Vancouver landmark is being reimagined as a city-scale World Cup activation designed for tourism visibility, fan engagement and global broadcast exposure. 6 days ago ...

The company positioned live sports, real-time viewing and Tubi's growing scale as central pillars of its pitch to advertisers during its presentation in New York. 5 days ago ...

Olympic-related ad spending shifts weighed on cinema media revenue, even as attendance, earnings and box office revenue climbed YoY. 3 days ago ...