Emilien dives into NCSoft's recent earnings report to glean what lessons the Korean MMO giant could learn from one of its subsidiary studios: ArenaNet.
Artificial intelligence is reshaping how investors think about growth, competitive advantage, and long-term value. For years, Alphabet has been a ...
Among those developing AI products or features, 70 percent say delivery costs are eroding margins, with 52 percent planning new pricing models to mitigate cloud spend. Usage-based pricing is emerging ...
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Flexibility and adaptability are essential for monetizing video content in new markets and in new ways. No one monetization model will serve all audiences or support the monetization of every type of ...
In the digital world, ads have long been the lifeblood of many websites. Webmasters and content creators rely on the steady flow of visitors to generate revenue through clicks and impressions. For ...
Product-led growth (PLG) drives speed and scale. Sales-led growth (SLG) enables control and enterprise expansion. But in today’s SaaS landscape, especially in AI-powered markets, neither strategy is ...
Mondelēz International launched a media monetization model that will allow the company to improve the return on investment of its global media spending. Through this "fearless marketing" model, ...
Despite offering distinct pay-to-win advantages in games like Assassin's Creed Valhalla, Ubisoft says it follows an internal "Fair Monetization" policy for its games. Starting in 2017, Ubisoft became ...
Unlock the full InfoQ experience by logging in! Stay updated with your favorite authors and topics, engage with content, and download exclusive resources. This article dives into the happens-before ...