Xbox unveiled a new glowing logo blending nostalgia with a futuristic design. Fans believe it could hint at upcoming hardware ...

Microsoft has officially rebranded Xbox to XBOX after a fan poll led by CEO Asha Sharma favored the change, even renaming its ...

Xbox has unveiled a refreshed look for its iconic logo, which features a return to the brand's classic green coloring. The logo was revealed via social media last night, following the release of a ...

Xbox has emerged with a redesigned logo as the centerpiece of a comprehensive brand evolution, signaling a new era for the gaming platform. Unveiled on the official Xbox X (formerly Twitter) account, ...

It continues to be all change at Xbox. Following the departure of Phil Spencer in February, new CEO Asha Sharma has made some major moves to re-energise the Xbox brand, frequently summoning the spirit ...