Trix — a cereal which consists of unnaturally bright colored spheres — is going all natural, from its ingredients to its mascot. General Mills announced in June that it will rid its cereal of all ...

A 2-year-old Holland Lop rabbit from Houston landed on a cereal box this week. The bunny, named Cinnabun, was chosen from more than 7,500 entrants to replace the cartoon Trix Rabbit on the popular ...

Stick a spoon in it; artificial colors and flavors have a limited shelf life at General Mills. The breakfast food giant recently announced its intention to remove artificial ingredients from all its ...

Trix cereal is made of colorful pieces of corn puffs. Manufactured by General Mills, Trix has been around since the mid-1950s. Although Trix’s iconic rabbit mascot has morphed in appearance over the ...

You might have wondered about how eye contact affects the mother-infant relationship, how it affects the ability to persuade, or even if it encourages men in bars. But you might not have thought much ...

I was at my local Target the other day, and as I was passing down the cereal aisle, I came across this. General Mills is doing a “retro” … ...