The Swatch x AP Collection Sold for $8,000 on StockX Before Release

According to StockX, someone purchased the “Royal Pop” collection of watches and lanyards for $8,410. The items are moving ...

The AP x Swatch Watch Is Now Listing for Thousands Online After In-Store Chaos

Swatch and Audemars Piguet's Royal Pop pocket watches caused chaos worldwide upon launch on Saturday. The pieces are now ...

No Royal Pop at Swatch in Troy; collectors still clamor for watches

The pocket watches, a collaboration between Audemars Piguet and Swatch, launched on May 16, but are already out of time at ...

Audemars Piguet x Swatch 'Royal Pop' release sparks mob scenes, pepper spray and arrests at malls

The AP x Swatch Royal Pop collaboration sparked chaos at stores nationwide, with massive crowds, arrests, and resale prices ...

Swatch's Royal Pop launch triggers consumer frenzy as resale prices soar

By Alessandro Parodi May 18 (Reuters) - Swiss watchmaker Swatch was forced to shut stores and cap queues after the launch of ...

A new Swatch model is introduced, and a case study in overexcited ‘drop culture’ plays out

Swatch's new Royal Pop pocket watch has sparked outbursts of chaos worldwide. The Swiss watchmaker says there's no shortage ...

Chaos at AP x Swatch Collab Launch Leads to Fights, Shutdowns and Police

The launch of the Audemars Piguet x Swatch collaboration has been so chaotic that several locations have shut down due to ...