Covid-19 fundamentally changed not only how we work, but also how we measure business performance. Today’s cautious business owners are operating with a “slow and steady” mindset rather than “fast and ...

When a product is unsatisfying and hard to navigate, users will look to a competitor. So how can UX teams ensure their product is successful in the eyes of the end user? Data. At three local companies ...

As large language models (LLMs) reshape how technology products are built and experienced, the way we measure success must also evolve. Traditional metrics like engagement, retention and feature usage ...

With 74% of U.S. companies transitioning to a permanent hybrid work model, leaders are turning their attention to measuring the success of their hybrid work model. That’s because there’s a single ...

Customer success teams across software companies monitor key metrics religiously—reviewing dashboards, logging customer interactions and celebrating progress. But here’s the uncomfortable truth: ...

Even if one or more of the usual metrics may work for you, they’re likely not the only metrics you should care about. As frustrating as it is to hear “It depends” when you need an answer, it’s far ...

Marketers have developed some bad habits in the past 30 years. We used to live by metrics like awareness, intent and recall; they were difficult to measure but told us a lot. With the internet, it's ...

The COVID-19 pandemic drastically altered many aspects of life, including the entertainment industry. The way we consume content has shifted significantly, and so has the benchmark for success in the ...

Reverse-engineer success. Reverse-engineering customer success by analyzing what already works allows for clearer, more impactful goals and strategies. Focus on metrics. Shift focus to actionable, ...

The metrics of what defines channel success have changed, with partners relying on being rewarded for transacting deals finding life will become more difficult Vendor incentive schemes, most notably ...