The social media trends shaping 2025 are like something we’ve never seen before—the landscape is undergoing a massive transformation. There is a seismic shift where social media networks are moving ...

To better understand Americans’ social media use, Pew Research Center surveyed 5,733 U.S. adults from May 19 to Sept. 5, 2023. Ipsos conducted this National Public Opinion Reference Survey (NPORS) for ...

Social media platforms prioritize engaging, visually compelling content, making it a natural fit for product discovery. As users scroll through their feeds, sponsored posts and trending content blend ...

2024 was a banner year for social media platforms. Facebook and Instagram still own the lion's share of social media ad spend, and TikTok has been gradually claiming a larger slice of social media ad ...

The social media landscape has not been quiet. In the past few years, we've seen it all—the advent of Meta, Threads, and Bluesky, the launch of the Fediverse, and the development of Mastodon. And, of ...

It’s been half a decade since the start of the COVID-19 pandemic, and the ways in which quarantine reshaped the world have become increasingly more evident. People think differently, socialize ...

A wave of AI-powered tools and social media trends is transforming how audiences discover entertainment, from ChatGPT's enhanced personalization to BookTok's influence on streaming adaptations.

For some, social media is a place to engage with politics, whether it’s to share information about protests or learn about candidates for office. But how valuable do Americans think social media is ...

Nowadays, children are spending more time on social media than ever before. From making reels and posting pictures to ...