Salesforce expanded integrations between its marketing cloud platform and Datorama, the customer data platform it acquired for $800 million last year, the company announced Wednesday at AdExchanger’s ...

In a previous article, I outlined Salesforce’s unique approach to productized analytics. That article drew on a conversation with Ketan Karkhanis, GM of Salesforce Analytics, that covered the many ...

About eight months after unveiling its Wave Analytics Cloud, Salesforce.com on Thursday brought to market the first app in an upcoming portfolio built on the data-crunching and visualization platform.

Salesforce is expanding its Wave Analytics Cloud service by partnering with Big Data players so ordinary business users can easily crunch numbers from new data sources above and beyond the company's ...

The developer-focused update includes new features, such as an API, DX Inspector, Interaction Explorer, and support for VS Code. Salesforce on Wednesday released the third version of its agentic AI ...

Salesforce on Tuesday will launch Wave, its analytics cloud, in a move that broadens its platform for other business use cases and applications designed to make data fun and intuitive for the masses.

During the Salesforce.com DreamForce conference this year (disclosure, Salesforce covered my travel and expenses to attend), the company announced Wave, it’s so-called “analytics cloud” product. Wave ...

Salesforce CRM and Zoho CRM are excellent customer relationship management platforms for sales, marketing and communication.