The bank’s new program will offer rewards to personal checking account clients regardless of their balance, making 30 million ...

Bank of America is replacing its Preferred Rewards program with a new, expanded program called BofA Rewards. The new program ...

A new loyalty program, BofA Rewards, launches May 27 and will be open to all personal account holders without a minimum balance requirement. The program introduces new tiers and benefits, expanding ...

Bank of America Corp. is broadening the scope of its rewards program to encourage customers to do more business with the ...

Subway attempted to bring customers back into stores late last year with the relaunch of the Sub Club loyalty program, but ...

Gen Z is driving a loyalty boom in restaurants, pushing brands to deliver faster, frictionless digital rewards.

Loyalty programs require members to make purchases to earn rewards and are designed to increase visitor frequency. Whether it ...

Gas is at the lowest national average in years at just $2.81 a gallon, but you can save even more with these options.