Apple Inc., whose Apple Pay is the leading mobile-payment service based on near field communication technology, reportedly is testing Quick Response codes as an alternative technology with Apple Pay.

Retailer Brookstone has rolled out a QR code test campaign in 30 stores, as well as in its catalogs to provide consumers with product information and increase sales. The multichannel gadgets and gifts ...

Correction: A previous version of this story did not make it clear that 1App, and not Starbucks, ran the QR code test. The InstantScan service from 1App attempts to provide a solution for marketers ...

The Atlantic League has long been baseball’s No. 1 test lab. And now it’s at it again. QR codes on baseballs? They’re coming to an Atlantic League game near you this season. It sometimes feels these ...