Data collection is the process of gathering and measuring information used for research. Collecting data is one of the most important steps in the research process, and is part of all disciplines ...

Data-driven decision-making (DDDM) is just a fancy term for making intelligent decisions based on what your data is telling you. Modern market research combines DDDM with advanced technology to ...

Collecting and Processing data involves clearly defining “Who or what” you will study or evaluate and “When” you will do so. You should consider the demographic characteristics of your study ...