Forbes contributors publish independent expert analyses and insights. Tiana Randall is a writer whose work intersects style and sports. The hesitation was understandable. We were already drowning in ...

Co-CEO Christiane Pendarvis said the brand is doubling down on awareness, trial and expansion beyond hair care.

The first time I got my hands (and hair) on Pattern Beauty, Tracee Ellis Ross’s hair-care line specially formulated to bring out the best in curly and kinky hair, I was testing curly-hair products for ...

What is Pattern Interrupt and Why Should you Care? Pattern interrupt is an extremely effective technique in sales that can change behaviors, assumptions, opinions and decisions in an instant, as it ...