NBC Sports Averages 4.9 Million Viewers for 13 NBA Playoff Games on NBC and Peacock from April 19-28, the Most-Watched for Comparable Windows Since 1996 ...

This week's Coast 2 Coast Tuesday is once again a double-header of NBA action. It all begins on the East Coast at 7 p.m. ET with NBA Showtime, live on NBC and Peacock, then continues at 8 p.m. ET with ...

The 1995-96 NBA season was legendary — and NBC was right in the middle of it. Tuesday night, NBC is bringing back that vibe with a “retro night” broadcast. It features legendary sports broadcasters ...

NBC is taking a trip down memory lane for this Tuesday's game between the San Antonio Spurs and the Philadelphia 76ers. In an effort to celebrate the return of the "NBA on NBC," the network had Bob ...

The NBA on NBC has leaned into nostalgia for their grand return this season after a 20-year-plus hiatus. And while the network has carefully threaded the needle when it comes to mixing the old with ...