Adding working lights is a fun way to take a Lego creation to the next level, and the company even includes light-up features on some of its sets, including a glowing Christmas tree. But this clever ...
Lego's construction sets have been a fantastic choice for analog play for several decades now. These interlocking building blocks are set to get way more interesting with the inventive toy company's ...
Lego’s next release is a digital brick loaded with sensors that add new layers of interactivity to its play sets. WIRED got exclusive access to the Lego labs where the Smart Brick was born.
Today, the LEGO Group arrives at Toy Fair to further demonstrate the future of play — LEGO® SMART Play™. The interactive ...
Lego's controversial wave of tech-enhanced 'Star Wars' sets are getting into people's hands, and showing the premium being ...
"A LEGO fan assembling the Jurassic Park T-Rex set enhanced with a Bright My Bricks LED light kit, bringing the dinosaur to life with stunning illumination.Fan building LEGO Jurassic T-Rex with Bright ...
The SMART Brick will officially launch on 1 March 2026, but industry insiders have already been given a sneak peek at how the ...
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