Our top picks include State Farm, Ethos and Lantern.

National Life Group was recently ranked second in the Best Whole Life Insurance Companies of 2026 by The Wall Street Journal (1) . The list was based on a review of "10 large sellers of whole life ...

The top life insurance companies for older buyers based on our extensive analysis of coverage and costs Written By Written by Insurance Senior Editor, Buy Side Amy Danise is the staff Senior Insurance ...

Discover how ROE, P/B ratios, and other key metrics can help you value insurance companies for better investment decisions.

Nationwide stood out in our review for customer service. It earned the highest score on our Consumer Sentiment Index and has a low complaint ratio with the NAIC, both of which suggest customers ...

MassMutual’s flexible payment options are best for those interested in paying off policies early. New York Life is known for fast applications while Penn Mutual has lots of rider options to customize ...

Protective stands out as the most affordable option in our analysis, based on Veralytic data. The company also ranks near the top for pricing consistency and shows a strong long-term investment track ...