Sales forces drive revenue for their employers by actively seeking out and engaging customer prospects. Sales can be described as the most personal branch of the marketing function, as salespeople ...
A public relations organization is a private firm that specializes in changing, altering or influencing public opinion in the interests of their clients. With some exceptions, these organizations are ...
This post may contain links from our sponsors and affiliates, and Flywheel Publishing may receive compensation for actions taken through them. Force Majeure is perhaps one of the least favored aspects ...
Accomplishing multiple strategic objectives through a single vision and investment is key — especially when digital investments are lean and desired business outcomes are broad. Many CIOs will face a ...