Want a sure-fire way to get your customers to open your direct-mail piece? Try this technique that nobody can resist: Customers will always open an envelope with a lump in it or a small box of ...
On July 27, Victoria Stephen, director of mailing services, new products and innovation at the U.S. Postal Service (USPS), joined Printing Impressions Editor-in-Chief Mark Michelson for a webinar ...
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