We are currently witnessing the biggest collision in the history of software. You’ve likely heard the terms “deterministic” and “probabilistic” in discussions about AI, but what does that really mean?

A typical dilemma is a choice between two options. However, today’s innovators and CIOs face a different challenge of dealing with both probabilistic and deterministic code, not separately, but ...

Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by AJ Brown, CEO and co-founder of LeadsRx.

What Is A Probabilistic Model? A probabilistic model is a statistical tool that accounts for randomness or uncertainty when predicting future events. Instead of giving a definitive answer, it ...

Hightouch’s new AI-powered identity resolution service lets marketers ‘toggle’ confidence levels for more precise or broader reach – all within their own data warehouse Marketers frustrated by ...