In my experience, pricing is one of the most underutilized levers in business. Many organizations treat it as a reactionary tool—adjusted in response to cost pressures or competitive moves. But in ...

New privacy models, zero-copy activation and AI orchestration are rewriting the rules for how customer intelligence gets built and used. Customer Data Platforms (CDPs) were once hailed as the answer ...

A unified IT foundation lets you experiment with new AI solutions faster, deploy them more easily, and scale successful applications across your business with unprecedented speed, creating the kind of ...