Scope: Publicis Groupe’s Leo New York was awarded the restaurant chain’s U.S. creative account following a competitive review. Subway previously told Ad Age that it was also reviewing its U.S. paid ...

Asahi Europe and International has shortlisted four agencies in a global creative review for its Asahi Super Dry brand. The company is reviewing global agency requirements outside of Japan; the ...

Most creative reviews are still stuck in performance mode: An agency performs, the client reacts and everyone nods. As a creative who’s sat on both sides of that table—pitching, judging and nodding ...

Agency credentials are boring, obscure, vain – and an essential tool for creative companies. Here’s how to make them better ...