In a new study, researchers developed a model that helps online retailers to more accurately predict customer purchases from a wide range of products in complex online shopping environments, reducing ...

The global-local path choice model explains the extent to which different attributes influence the global and local path choices of pedestrians. In this example, the pedestrians are more likely to ...

Freight transportation choice modeling encompasses a variety of quantitative techniques used to predict and analyse the decision-making process of shippers and logistics managers when selecting among ...

Random Regret Minimization (RRM) has emerged as a complementary paradigm to the traditional Random Utility Maximization framework by positing that individuals aim to minimise the anticipated regret ...