Unfortunately, most bloggers and marketers don’t do enough to promote their blog post. They’ll post on Twitter and Facebook and maybe email their list. And after that, they get stuck. So what do they ...

Not all content needs to be shared everywhere. And not all content is suitable for every social media platforms. It’s all right to post entirely different things on different platforms. In fact, it ...

People skim through blog posts and read only the most interesting parts. The best way to make them read through your blog posts easily is to use bullet lists, which express important points in a ...

Thanks for the awesome question, Syed! I get this a lot, especially when speaking at influencer and blogging conferences. The answer, in almost every case, is no. Do not use blog tags. There is likely ...

If you are creating 500-word me-too blog posts that get read by no one, you are completely and absolutely wasting your time. It's not your fault. You've been told by so-called experts for years that ...

One in five bloggers reports their blog delivers strong marketing results – 22%. That’s it – and this percentage has been steadily declining over the past three years. That can’t be true, can it? Why ...