Augmented reality, combining real world views and digital information, is not particularly new, but it is still considered in its infancy. The technology has been used in a variety of ways, from GPS ...

Nothing compares to watching a 3D movie on an IMAX screen while sitting in a D-Box chair that moves, shakes, and roars with crystal clear sound. It is a fully immersive experience that feels like ...

We’ve read old-fashioned printed books, e-books, and then audiobooks. Now, another book format, a-books, is making the news. A-books, short for augmented reality books, are soon to enter the ...

TEL AVIV, Israel--(BUSINESS WIRE)--Bookful by Inception, the number one AR children’s book app, has teamed up with Mattel, the leading global toy company to add AR books from the company’s iconic ...

The world of book cover design is undergoing a futuristic transformation as “Augmented Reality (AR)” covers become the latest trend in the publishing industry. Major publishers have started releasing ...