Despite the recent challenges in overall experience quality seen in Forrester’s Customer Experience Index (CX Index™) benchmarks, customer experience (CX) remains a priority for many organizations.

If good data is the fuel for AI/ML and advanced analytics, smart data engineering is foundational for setting these systems up for success. Without proper data engineering practices in place, even the ...

Excel is more than just a spreadsheet tool; it is a comprehensive platform for data analysis and business intelligence. By using its advanced tools—Power Query, Power Pivot, and DAX—you can elevate ...

Descriptive Analytics serves as the foundation of data analysis, focusing on understanding historical data and answering the question, “What happened?” By leveraging tools such as dashboards, reports, ...